Rabbit Hole

n.

Pronunciation

/ˈræbət hoʊl/

Definition

Diverging from a previous line of product investigation which exceeds a reasonable timeframe for gathering the information sought.

The expression, “going down the rabbit hole”, can be used when a product analyst spends too much time researching products. It can happen often, and it’s best to try to avoid if working under a tight deadline.

Category

Process

Related Terms

Product Information Encyclopedia

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