Search Engine Optimization

URL Optimization, Application Programming Interface (API)

n.

Pronunciation

/sɜrʧ ˈɛnʤən ɑptəməˈzeɪʃən/

Acronym

SEO

Definition

The process of making the most effective use of a website to increase position of search engine results.

Search engine optimization (SEO) plays a large role ensuring a website receives visitors and products are viewed. This process requires a variety of techniques, including the use of thorough product detail pages to improve product visibility in search results, the addition of keywords and meta tags, and the number of times other sites link to the page.

Category

Process

Related Terms

Search Engine, Search Relevancy

Product Information Encyclopedia

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