Third Party Channel Partner
/θɜrd ˈpɑrti ˈʧænəl ˈpɑrtnərz/
An external company which markets and sells products or services of another company.
Third Party Channel Partners are retailers, vendors, and distributors which sell a good or service created by another party. Third Party Channel Partners may be end users of information architecture including hierarchies and schema.
Business to Business (B2B)